Résumé
As I started my way in the fashion industry as a photographer, my creative universe is rooted in image and visuals. Later on, my professional experience led me into the world of fine printing and innovative, sustainable materials.
Today as a freelance art director, I use the experience I gained working with brands, designers, magazines and creative agencies, helping brands to express their unique visual language through image, print and social media.
Expériences professionnelles
Art director & image designer specialising in sustainable luxury
Studio Rotem–Rachel , paris
De Décembre 2021 à Aujourd'hui
I developed visual identities, editorial content, and packaging for clients including Typology, Paco Rabanne, Balbosté, Carven, Ruinart, and IFM. My work blends sustainable practices and refined aesthetics with special focus on sustainability narratives and nature-inspired aesthetics.
– Managed brand development projects valued at €30K+, from creative concept to final deliverables.
Associate director of master of arts in fashion design, image major (maternity leave replacement)
Institut Français de la Mode , Paris
De Septembre 2023 à Juin 2024
Art director
Saison
Depuis le 02 mars 2023
Head of image
Brazier
De Août 2022 à Avril 2024
Image design & material development
Imprimerie du Marais , Paris - CDI
De Mai 2018 à Novembre 2020
Print and digital creative projects, production & development of concepts and contents, social networks, production and creative coordination, visual presentations, photography.
Graphic designer
CARVEN
De Septembre 2017 à Avril 2018
Print and digital creative projects, production of concepts and contents, branding concepts adaptation.
Graphic, Production, and Creative teams coordination.
Visual presentations
Photography.
Art director & image designer
Self Employed
Depuis le 02 janvier 2015
Multidisciplinary creative focused on image and sustainability.
Senior graphic designer
Time Out magazine
De Janvier 2013 à Janvier 2015
Layout development and magazine design.
Print: pre and post production coordination, special supplements, holiday, theme magazines and brochure design.
New designer coordination
First assistant
Dudi Hasson Studio
De Janvier 2012 à Novembre 2013
Photo shoot production local and abroad, Administrative manager: clients and PR offices. Digital assistant: image edit, social media and web, polaroids and newcomer's photography
Associations
Parcours officiels
Langues
Anglais - Courant
Hébreu - Langue maternelle
Français - Courant