Résumé
15 years turning ambitious creative visions into reality. I'm a production expert with business acumen, equally comfortable managing a 10+ person team at CHANEL, launching @chanel.beauty from scratch, or finding the right partners as Director of Operations at an independent ad agency. My career spans luxury (CHANEL, Yohji Yamamoto, Comme des Garçons), global agencies (Marcel, Ogilvy One), and entrepreneurship (La Constellation, LGBTQI+ cultural space in Paris). What I do: I produce everything. TV campaigns (11 out of 13 spots for CITEO's national campaign), digital ecosystems localized across 17 countries, mobile apps and webapps, brand activations, editorial calendars, arcade installations for pop-up stores. If it needs to exist, I know how to make it happen—on time, on budget, without compromising quality. My edge: I'm a Swiss Army knife who thrives in complexity. I've worked with Japanese and Chinese teams, creating market-specific digital campaigns and understanding cross-cultural collaboration. I build production processes from the ground up, mentor juniors, and solve problems others haven't faced yet. Whether it's bleeding-edge tech for Louis Vuitton campaigns or scaling operations across multiple markets, I bring structure to chaos and clarity to ambiguity. Currently: Available for strategic production roles (Head of Production, Director of Operations, Chief of Staff) or high-impact freelance projects. I studied Japanese at INALCO and spent a year in Tokyo—I'm equally at home navigating Parisian creative studios and international teams. Let's talk if you need someone who can handle the full spectrum: creative production, team building, stakeholder management, and operational excellence. ???? Paris | ???? Open to international projects | ????????????????????????
Expériences professionnelles
Brand strategist
Freelance , Paris - Free-lance
De Décembre 2023 à Aujourd'hui
Full-spectrum production and operations consulting for brands and agencies navigating complex creative challenges.
Services:
360° communication ecosystems design and execution
Digital branding and communication strategy
Team and supplier management
Production process optimization
Built reputation as go-to problem-solver for organizations needing operational excellence without sacrificing creative ambition.
CITEO Digital & E-sports: Led content production strategy with OTP and Webedia, including Paris Games Week 2024 activation and Twitch partnerships
CITEO partnership with BAYARD : Led the 3-parties (CITEO, Ogilvy, Bayard) introductory meetings and workshops.
31R Brand Strategy: Facilitated brand identity workshops and created comprehensive brand book
Internal production manager
Freelance , Paris - Free-lance
De Décembre 2023 à Octobre 2025
Partner with advertisers to optimize production workflows and cost efficiency across agencies and creative partners. Transform complex multi-stakeholder projects into seamless execution.
Key Project:
CITEO TV Production (2024-2025): Producer for multiple award-winning campaigns: "Gestes de tri" (TOP/COM Grand Prix 2024 Gold - TV/Cinema), "C'est un emballage ou pas?" and "Qualité du tri" (TOP/COM Grand Prix 2025 Gold + Grand Prix Stratégies 2025 Gold - Responsible Communication), "Déchets abandonnés" (Prix Nymphéas 2025 Silver)
Expertise: TV production, digital content strategy, multi-agency coordination, budget optimization, stakeholder management
Director of operations + account manager
steve , Paris - CDI
De Avril 2022 à Mars 2023
Led operations transformation and key client relationships at 70-person independent agency, driving profitability, team efficiency, and industry-leading CSR certification.
Operations Leadership:
CSR Excellence: Co-led agency from 1-star to 2-star AFNOR certification and earned AACC "Agence Active" label. Spearheaded diversity & inclusion initiatives and "clean production" standards for film and photo shoots
Talent Pipeline: Redesigned apprenticeship and internship acquisition process, reducing time-to-hire and improving candidate quality across account and creative teams
Operational Efficiency: Created onboarding process for new hires, profitability frameworks for major clients, and training materials (ARPP compliance, Adstream, banner production, TVC deliveries)
Account Management:
Ionos: Led post-pitch client transition. Negotiated budget and contracts. Launched French 360° campaign (TVC, VOL, display, TV billboard, Twitch). Delivered strong qualitative results and measurable sales lift → Campaign coverage
DisonsDemain: Produced 2023 TVC campaign "Coup de foudre Quai n°3", excellent post-test results. Campaign won Effie France 2022 (Bronze - Other Services)
Dorcel: reated "Working with Sex Industry Brands" charter, ensuring ethical standards while delivering Christmas 2022 campaign "Le Calendrier des plaisirs". Campaign won Hit Parade CBNews 2023 (2 Stars - December Hit) → https://lareclame.fr/steve/realisations/campagne-affichage-5
Project manager
steve , Paris - Free-lance
De Août 2021 à Avril 2022
Produced integrated campaigns across all channels (Radio, TVC, OOH, DOOH, VOL, digital display, Meta, LinkedIn Ads) for diverse client portfolio.
Notable Campaigns:
DisonsDemain 2022: "Le plus important c'est ce qu'on partage ensemble" → Campaign
PicWicToys: Christmas 2021 campaign → Coverage
Asmodée: Launch of international gaming label "Unbox Now" → Coverage
Additional clients: Netto, N26
Founder
La Constellation Paris , Paris - Autres
De Janvier 2019 à Octobre 2021
Founded and operated LGBTQI+ multipurpose community space in Paris, creating inclusive programming and building sustainable community infrastructure.
Entrepreneurial experience encompassing: venue operations, community management, event programming, financial management, team building, and stakeholder relations.
Digital skincare & e-merchandising manager
CHANEL , Paris - CDI
De Avril 2017 à Novembre 2018
Led digital strategy and production for CHANEL Skincare across global markets, managing cross-functional teams and delivering innovative retail experiences.
Key Achievements:
@chanel.beauty Launch: Built Instagram account from zero—recruited and led 10+ person team, established editorial calendar, defined content strategy and governance across 17 countries (launched Feb 1, 2018)
Digital Ecosystems: Produced localized digital campaigns across 17 markets for major commercial moments (Christmas, Valentine's Day, Single's Day, Lunar New Year)
Retail Innovation: Created "Coco Game Center" arcade installation for beauty pop-up store, blending gamification with luxury retail experience
Team Leadership: Managed team of 7 project managers, collaborated closely with Digital Creative Director to deliver world-class campaigns
Worked at intersection of luxury brand standards, digital innovation, and global market complexity.
Senior project manager
CHANEL , Paris - CDI
De Septembre 2013 à Avril 2017
Senior Project Manager for CHANEL Fragrance & Beauty digital projects, delivering high-visibility campaigns and pioneering digital experiences.
Notable Projects:
Rouge Coco Launch 2015: Led digital campaign production
Tumblr Platform 2015: Pioneered CHANEL's Tumblr presence
Holiday Campaigns 2016-2018: Managed annual digital activations for key commercial period
Sublimage 2017-2018: Premium skincare line digital strategy and execution
Established reputation for delivering complex, high-stakes projects on time and on brand across multiple markets and platforms.
Ad campaigns project manager
MARCEL WORLDWIDE , Paris - CDI
De Avril 2011 à Août 2013
Led 360° digital campaigns for major French and international brands, managing complex productions from concept to delivery across multiple platforms (mobile apps, social media, video, interactive installations).
2013:
Fnac: Digital campaign promoting kitchen appliances featuring Top Chef semifinalists. Produced video content series → Campaign
Intermarché: "Mon Inter" digital platform launch
2012:
Intermarché "Anniversaire": Brand content for October anniversary campaign. Produced live Facebook birthday party for brand fan → Campaign
Oasis "Be Fruit": Launched cross-platform app (iPhone, Android, Facebook) as part of new brand platform. Led agile development process
Orange: Digital campaigns for "Très Haut Débit" (fiber optic) and "Applis Days" (app promotion)
AXA: Social impact campaign raising awareness for water access issues in Benin
2011:
Sony Store Paris: Created interactive window installations and mobile website for Christmas advent calendar. Won Grand Prix Stratégies / Amaury Médias Digital Marketing 2012 (Mobile and Tablet Sites)
Oasis "FruiTV": Digital campaign production
Specialized in agile methodologies, cross-platform production, and brand content innovation.
Project manager
OGILVYONE WORLDWIDE , Paris - CDI
De Juillet 2009 à Mars 2011
Managed high-profile digital projects for Louis Vuitton, bridging account management and production. Pioneered luxury brand digital experiences including award-winning campaigns and innovative mobile platforms.
Key Responsibilities:
Account management: creative team briefings, strategic planning
Production management: end-to-end project delivery from creative briefing to technical production (budget estimation, planning, functional specifications, testing)
Award-Winning Projects:
Louis Vuitton "Core Values Legends": Digital campaign. Won FWA Site of the Month (June 2011) and Grand Prix Stratégies / Amaury Médias Digital Marketing 2011 (Mention - Institutional or Corporate Sites)
Louis Vuitton Fashion Show SS 2011: Mobile experience for iPhone and iPad (Prix Stratégies Innovations Digitales 2011)
Louis Vuitton Fashion Show FW 2011-2012: Mobile platform production
Delivered cutting-edge digital experiences when luxury brands were just beginning to embrace mobile technology.
Back office manager
YOHJI YAMAMOTO Inc. , Paris - CDD
De Septembre 2007 à Septembre 2008
Managed wholesale operations during biannual showroom sales weeks for Japanese luxury fashion house. Oversaw order processing systems, team coordination, and regional pricing management across 6 seasons (3 Men's, 3 Women's).
Responsibilities:
Prepared order books with region-specific pricing (Europe, Asia, Americas)
Trained and supervised interns on order entry systems
Coordinated showroom model scheduling
Provided wholesale client support during order placement
First professional experience working with Japanese teams and navigating cross-cultural business practices in luxury fashion industry.
Sales assistant
COMME DES GARCONS , Paris - CDD
De Juin 2006 à Octobre 2006
Fixed-term contract in Japanese fashion industry following first internship at Yohji Yamamoto, with expanded responsibilities including Guerrilla Store operations.
Responsibilities:
Showroom sales support (order books, client assistance, back-office duties)
Guerrilla Store management: inventory restocking, order preparation, invoicing, quality control for returns
Deepened understanding of avant-garde Japanese fashion retail operations and temporary retail concepts.
Sales assistant
YOHJI YAMAMOTO Inc. , Paris - Autres
De Juin 2005 à Octobre 2005
First professional internship in luxury fashion industry, supporting commercial operations during Paris Fashion Week shows (Men's July, Women's October).
Responsibilities:
Fashion show logistics: invitation management, attendance tracking
Sales week support: order book handling, system data entry, back-office operations
Post-sale finalization: order verification, purchase orders, invoicing
Introduction to Japanese luxury fashion industry and high-stakes event operations during Paris Fashion Week.