Résumé
Strategic, results-driven business leader with over 10+ years of experience in Product Marketing & Management with a particular focus on digital transformation, digital marketing, new product development, and go-to-market strategy. Proven track record of leading cross-functional teams to deliver innovative solutions that drive growth and enhance customer experience. Adept at strategic planning, market analysis, and stakeholder management. A strong communicator and multilingual professional who thrives in team environments with a positive attitude. Core Competencies • Product Strategy & Roadmap • Marketing and GTM Strategy • Product Life Cycle Management • Vendor Management • Team Leadership
Expériences professionnelles
Associate director - consumer products
Verizon
Depuis le 02 décembre 2022
Driving product and partnership strategies, introducing new benefits to improve the customer experience for Verizon's flagship product, Verizon Mobile Protection.
Managing Partnerships with Asurion to enhance benefits and drive growth initiatives. Managing strategic alliances and aligning products with market needs.
Senior product manager - consumer products
Verizon
De Janvier 2022 à Décembre 2022
Drove the product strategy, positioning, and customer experience for Verizon Mobile Protection program. This involves enhancing new benefits, defining and tracking KPIs, and analyzing customer data to increase adoption and improve the customer experience to position Verizon Mobile Protection as the best offer in the market.
Consumer product manager
Verizon
De Juillet 2019 à Décembre 2022
Developed innovative next-generation product concepts and offers before scaling to the general marketplace. Worked on marketing messaging for the 5G home internet expansion which was widely considered as the legacy of the business. Developed new content opportunities that support Verizon’s business goals of driving 5G adoption and device penetration.
Go to market manager
Verizon
De Novembre 2016 à Juillet 2019
Managed and executed high-priority product launches, promotions, and campaigns that created high-volume customer engagement over online sales and strengthened the company’s lead positioning in the market.
Collaborated with cross-functional teams to develop integrated marketing campaigns for the 5G rollout across all organic and paid social channels, CRM, and PR platforms.
Created content and marketing assets for use across multiple platforms. (.COM, MVA, Retail including all media outlets).
Chief of staff
VERIZON, New Jersey, USA
De Janvier 2016 à Janvier 2018
Served as chief of staff to the SVP to support consumer product organization leadership's needs, developed C-suite presentations, and organized events for the Consumer Organization.
Business development manager
LAZZONI USA INC
De Juin 2012 à Janvier 2015
Generated new client relationships resulted in the launch of new sales projects. Created + innovative proposals for sales projects and delivered strategic leadership presentations to drive customer acquisition for EMEA and new markets.
Strategic business development manager
Lazzoni Inc – New York, USA
De Janvier 2012 à Janvier 2016
LAZZONI is a contemporary design firm creating design solutions for commercial and residential customers. The headquarters in Turkey has 20+ locations across the US, Europe, and Asia markets.
Parcours officiels
Langues
Anglais - Courant
Français - Notions
Turc - Langue maternelle
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