Anna TÖNKÖL

Gained insights in expressing archetypes with a modern outlook that resonates with the brand’s narrative
while obtaining a strong focus on quality and savoir-faire. Strengthened my design approach for developing
both women and men’s wear accessories.
· Launched bags, small leather goods and belts in all categories from concept to final sales and show
collections
· Researched design concepts, vintages and materials
· Developed shapes through sketches and mock-ups while proposing material and colour simulations
created in Photoshop
· Prepared technical drawings and launch files for production and prototypes correction
· Working closely and assisting the design team during meetings. Archiving, organizing and updating the
line sheet daily to assist the design and the product development team

· Designed and developed a series of bags in collaboration with Hermès
· Visited the company’s extensive archive and analyzed the brand DNA together with the design team
· Worked closely with the Woman’s wear Accessories team throughout the development of a capsule collection, which enhanced the brand’s grand heritage yet integrated a contemporary vision