Luc-Dominique LUC DOMINIQUE Demettre

Identified business opportunities, built key prospect relationships
Negotiated annual renewals for existing accounts.
Weekly and monthly reporting to headquarters in London, England
Achievements:
- Acquired 15 news accounts (G-Star, Tommy Hilfiger, Crocs, Nike, Mexx, Scotch & Soda…)
- Increase by 12% revenue of existing accounts

Supported a team of 15 global sales agents generating new revenue and growing existing accounts
Focused primarily on business development in fashion for the Chinese market
Negotiated and developed partnership with international tradeshows (trend forums, seminars, trend guides)

Integral part of the decision-making team to build Chalhoub Group’s digital marketing platform.
(from the agency build it, architecture of the website, content)
Trained and supported brand marketing managers throughout the region
Worked on new retail concepts specific to Middle East in fashion, beauty, fragrance, and home decor
Collaborated to build brand strategy, brand platform, values, positioning, customer journey & experience
Main achievements:
- Worked on the brand platforms of new luxury retail concepts:
Level Shoes, Dubai, largest shoe store in the world (Retailer of the Year 2014)
Level Kids, Dubai, department store dedicated to kidswear
Tanagra, regional lifestyle, art de vivre multi-brand concept
Ghawali, regional oriental fragrances and essential oils
Faces, ultimate beauty destinations in the Middle East and work on their own beauty label
Tryano, department store in Abu Dhabi
- Trained over 200 marketers per year

Hired and managed a network of sales agents in Europe, Asia, North America and Brazil
Focused on sales and administration to reach yearly budget commitments
Organized and conducted the international trends seminars and tradeshows
Achievement
- Launched 4 new markets: China, Turkey, Brazil, Russia
- Facilitated workshops with major international accounts